Opera Australia
Ketchup wrote, directed, and produced 20 short videos that showed off the lighter side of Opera Australia.
“Ketchup took our brief and improved upon it. Their understanding of brand, storytelling, and their unique sense of humour proved a great way to showcase some of the behind-the-scenes stories and extraordinary abilities within our very own office.”
John Quertermous
Head of Marketing & Tourism
Opera Australia
Ketchup helped to develop the brief into shorter, punchier, funnier videos. We wrote, directed, and edited these while keeping an eye on budget and timing.
Client
Agency
Ketchup
What we did
Concept, writing, directing, editing, diva‑wrangling
01
How to Sing Happy Birthday
The trick is to “not invite an opera singer”.
02
How To Combat Hair Loss
Follicle your dreams.
03
How to Make Fake Blood
Less painful than using real blood I guess.
04
How To Stop People From Stealing Your Yoghurt
Finally, an answer to culture appropriation.
05
How To Win Talk Like A Pirate Day
Oh yaaaar.
06
How To Pull A Sickie
Fancy a date with your couch? Here’s how the opera singers do it.
07
How to Apply Stage Makeup
Simply follow these easy steps.
08
How to Win Movember
Get mo out of life.
09
How To Get That Perfect Gift
What do you get the partner who has everything? Opera has the answer.
10
How To Appear Older
Are you frustratingly young-looking? We can help.
Noted
- We shot footage for 20 short videos over three days. It required copious planning, shot listing, and stamina.
- Ketchup reworked the original brief to focus on two of our favourite things: brevity and humour.
- None of the talent were actors, so we crafted the scripts to minimise acting requirements.
- Consistent branding ensures that the videos feel like they’re all part of a family. But like … a nice family.