BeSydney
BeSydney bring conferences and global meetings to Sydney. Ketchup have helped them win pitches and attract delegates from all over the world.
“We always know we’re in safe hands working with Ketchup and we’ll get so much more than we’d hoped for.”
Angie Ruperto
Head of Marketing
BeSydney
Pulling content from a variety of sources, including footage that we’ve filmed, we give potential visitors a highly engaging and alluring taste of all Sydney has to offer.
Client
BeSydney
Agency
Ketchup
What we did
Filming, animation, amateur cartography
01
Sydney hype
Is 60 seconds long enough time to show off all Sydney has to offer? Of course not. But that’s all we have.
The goal was to sell Sydney as a destination to attract international delegates. We also produced Chinese and Japanese versions.
02
Destination Sydney
We combined a medley of ingredients to produce this energetic introduction to Sydney. By placing elements on an illustrated map we could demonstrate how accessible the major attractions are.