“We always know we’re in safe hands working with Ketchup and we’ll get so much more than we’d hoped for.”
Head of Marketing
Is 60 seconds long enough time to show off all Sydney has to offer? Of course not. But that’s all we have.
The goal was to sell Sydney as a destination to attract international delegates. We also produced Chinese and Japanese versions.
We combined a medley of ingredients to produce this energetic introduction to Sydney. By placing elements on an illustrated map we could demonstrate how accessible the major attractions are.